Brand designer here, sharing bite-sized brand news, creative receipts, and this-just-in consumer and media stats. Your shortcut to what’s shaping brand and digital culture. Sundays at 5.
🏀 Our off-season starts now
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Edition 109. A New Yorker moves to Texas. Then, for the first time in 53 years, the Knicks win the NBA championship. Over the San Antonio Spurs. The irony is personal. But the only allegiance I’m pledging right now? The off-season. For athletes, championships are won in the off-season. For business owners, same. ’Tis the season to clean our email lists, build the flows, tighten the brand story, and get the email channel ready. Because Q4 will be here faster than I can hop a plane back to New York, beg the city to take me back, and catch a whiff of that post-win, cross-borough high. Congrats to the Knicks. Now it’s *our* turn to build. This Tuesday, join me at the virtual Saltbox Summer Summit: Built for Peak: The Founder’s Playbook for Q4 It’s a FREE 3-day virtual summit. And I’m speaking on Day 1: June 23, 2026 at 2:35 PM ET // 1:35 PM CT. The topic: the MVP of digital marketing channels, email. 🏆 ✨ You’re invited! ✨ I’ll be sharing a founder- and creative-forward lens on:
And if you’ve been around for other editions of The Brand Bloc, then you know I’ve shared this before: I Plus, I’ve designed emails hands-on for enterprise-level brands, where every send has to carry the story, look on-brand, and drive action. At the Summer Summit, I’m sharing the plays (and my personal fails) so you can use this “off-season” to go big, without the big-brand budget. Replay will be available if you can’t make it live. So, still register now so you can swipe the plays after. More brand bytes next Sunday at 5! And Happy Father’s Day to those that celebrate. |
What I’d drop in the (brand) group chat
Brand designer here, sharing bite-sized brand news, creative receipts, and this-just-in consumer and media stats. Your shortcut to what’s shaping brand and digital culture. Sundays at 5.
Edition 108. 5 brand bytes to inform and inspire you this week: 🎩 Owner, operator, creator (all the hats) Yunus E., Pexels / Edit by Shavaun If you’re feeling like your entrepreneurial load keeps expanding, it is. A new report says 73% of small business owners globally identify as content creators, to some degree. The modern biz owner is part marketer, media team, customer service, and systems operator. AI is helping, but the bigger shift is this: content is no longer a nice-to-have. It’s how...
Edition 107. 5 brand bytes to inform and inspire you this week: 🔁 Amazon’s change of plans Amazon The consumer market will have lots of motion come end of June: World Cup, Fourth of July, summer’s start. So, Amazon said: change of plans. After five years in July, Prime Day is moving back to June for the *first time* since 2021. Mark June 23–26, if you’re shopping. Or, run your own promo. Prime Day tends to put consumers in an online spending mood. ⚽ World Cup and the brand playground...
Edition 106. AI-ready websites, Dick’s AI coach, my 32-second ChatGPT referral, and the chatbot your site might need next. 5 brand bytes to inform and inspire you this week: 💊 Olly rewrites for AI-search Olly Curious shoppers are prompting chatbots, not just Google. When they ask for “the best sleep supplement,” Olly wants to be front of the line. With product discovery happening through LLM prompts, shopping behavior is shifting fast: less homepage wandering, more direct AI referral to the...