Edition 71 | September 7, 2025 Any September birthday babies on the Bloc? This one might be special for you! Here’s how one brand is turning early birthdays into lifetime loyalty, and here’s what we can learn from it. (Plus, ideas for product- and service-based brands included!) Here are 3 brand bytes to elevate, inform and inspire you this week: 1. Besties, beauty, and Ulta’s clever brand plays. Ulta Beauty just turned 10 stores into birthday hotspots. 🥳 Ulta The retailer’s “birthday party...